Gaiyo visual identity

Contributed by Maxime Gau


Gaiyo. License: All Rights Reserved.

From shared cars and scooters to bikes, buses, metros, and trains, Gaiyo’s mission is to enable “greener and cleaner cities,” helping users move more swiftly and intelligently. This vision inspired a bold, architectonic visual identity that blends motion with structure. The extending logo suggests infinite movement—symbolizing Gaiyo’s commitment to an ever-forward journey.

Designed by Gijs Lammers and Yasmine Bouma in collaboration with Gardeners, the identity features Sprig Sans and Irregardless.

Gaiyo. License: All Rights Reserved.


Gaiyo. License: All Rights Reserved.


Gaiyo. License: All Rights Reserved.


Gaiyo. License: All Rights Reserved.


Gaiyo. License: All Rights Reserved.


Gaiyo. License: All Rights Reserved.


Gaiyo. License: All Rights Reserved.

This post was originally published at Fonts In Use

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