Now brand by Hasbro’s Tiger Electronics

Published August 23, 2026
Contributed by Daniel Dell


License: All Rights Reserved.

The VideoNow logo in modified Nedian. The secondary font chosen for “personal video player” is Bank Gothic.








From Wikipedia:

Now was a brand of electronics by Hasbro through Tiger Electronics that specializes in multimedia. Its most popular brand was the VideoNow, which was a personal videodisc player for children who wanted to watch their favorite shows on the go. The device was introduced in 2003, and as it sold well, Tiger began to experiment with other Now brands [such as PlayItNow, ChatNow, and TVNow]. The Now brand was discontinued by late 2007, after the VideoNow Color FX and TVNow left store shelves.

All logos of the Now brand use Nedian, with modifications. The main font used on the packaging designs is Eurostile Extended.




Source: www.gyna.shop License: All Rights Reserved.

Hasbro TVNow portable video recorder




Source: www.ebay.com Rarthur9 Sports Cards and More. License: All Rights Reserved.

Hasbro ChatNow FM radio earbud, 2005




Source: www.ebay.ca collectors_paradise26. License: All Rights Reserved.

A bilingual version of the PlayItNow digital music player, 2005, apparently made for the Canadian market




Source: videonow.fandom.com Neutraljedi. License: All Rights Reserved.

Magazine advertisement for VideoNow Color, October 2004. The rounded sans is Washout, a follower of FF Blur. The items are listed in Univers Bold Condensed.



This post was originally published at Fonts In Use
WRITTEN BY

FontsInUse

An independent archive of typography.