









Packaging design for Xochi Prebiotic Agave Soda made with 100% natural ingredients, respecting the traditions surrounding aguamiel.
The concept aims to capture the essence of Mexican cultural elements and create a brand identity that pays homage to its vibrant heritage from a contemporary point of view. We drew inspiration from the streets, using a wide range of references such as local signage, festive traditional costumes, decorations, flowers, and everyday graphic expressions.
We wanted the cans to feel like a celebration of Mexican culture from a pop perspective, where colors are vibrant and typography is bold, oversized, and playful.





