This Way Is Up, This Way Is Not by Woo See-Ming

Published January 24, 2026
Contributed by Mark Simonson


Photo: Mark Simonson. License: All Rights Reserved.


Photographer Woo See-Ming designed and published this 48-page collection of color photography in a broadsheet newspaper format (13.5″×18″). The book has essentially two covers, one on each side. The inside pages follow the orientation up to the center spread, which has no obvious orientation.

All the text and headlines are set all caps in Gertie by Mark Simonson Studio.




Photo: Mark Simonson. License: All Rights Reserved.


Photo: Mark Simonson. License: All Rights Reserved.


Photo: Mark Simonson. License: All Rights Reserved.


Source: wooseeming.com Photo: Mark Simonson. License: All Rights Reserved.

This post was originally published at Fonts In Use
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