Murgia Run Club
Source: www.instagram.com Gabriele Colia. License: All Rights Reserved.
The Murgia Run Club project is built on years of adventure and exploration in the heart of Italy’s Alta Murgia National Park. In 2025, the collective reached a new milestone with a complete rebranding designed by Gabriele Colia. This new visual identity aims to promote the Puglia region while organizing the club around a more modern image, standing at the intersection of high-performance sport and lifestyle.
To embody this renewal, the typeface Quadro from Blaze Type was chosen. With its geometric structure and massive forms, the typography evokes the solidity of limestone and the ruggedness of mountain trails. Its modular appearance adds a technical touch that perfectly fits the world of trail running and the requirements of contemporary communication.
The use of Quadro effectively bridges digital communication and physical assets. By relying on such a distinctive typeface, the new design provides the club with a professional and international image. It is a striking example of how typography can redefine a sports collective into a powerful territorial brand.
The accompanying monospaced typeface is yet unidentified.
Source: www.instagram.com Gabriele Colia. License: All Rights Reserved.
Source: www.instagram.com Gabriele Colia. License: All Rights Reserved.
Source: www.instagram.com Gabriele Colia. License: All Rights Reserved.
Source: www.instagram.com Gabriele Colia. License: All Rights Reserved.
Source: www.instagram.com Gabriele Colia. License: All Rights Reserved.
Source: www.instagram.com Gabriele Colia. License: All Rights Reserved.
Source: www.instagram.com Gabriele Colia. License: All Rights Reserved.
Source: www.instagram.com Gabriele Colia. License: All Rights Reserved.
This post was originally published at Fonts In Use