Connessioni estetiche exhibition communication

Contributed by Elisa Gyssels


Source: elisagyssels.com Elisa Gyssels. License: All Rights Reserved.

Elisa Gyssels developed the visual identity for Connessioni estetiche (Aesthetic Connections), a collective exhibition at Sala San Leonardo in Venice, Italy. This included the design of the identity system, posters, flyers, and wayfinding.

The main challenge was to promote the exhibition without featuring any individual artwork, given the show’s collective format. The identity is built around abstract calligraphic strokes and typographic compositions in Redaction. The color palette draws inspiration from the muted tones of the Venetian Lagoon.

Source: elisagyssels.com Elisa Gyssels. License: All Rights Reserved.


Source: elisagyssels.com Elisa Gyssels. License: All Rights Reserved.


Source: elisagyssels.com Elisa Gyssels. License: All Rights Reserved.

This post was originally published at Fonts In Use

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