



ArdorU offers a service for sending greeting cards with “your words, handwritten and mailed in minutes.” The brand is defined by poised, elegant serifs, refined ligatures, and a tactile signet, paired with a precise and unforgettable orange. The bright envelope ensures instant brand recognition the moment it arrives.
The visual identity designed by Vienna-based studio SR translates this sensibility through soft ligatures, graceful serifs, and an embossed signet that echoes the craftsmanship of handwritten correspondence. The logo is set in Romie Regular by Margot Lévêque. The typefaces used on the website are ABC Arizona Sans by Elias Hanzer for text and Rauschen B by Philipp Herrmann for headings.







