Raw Lily

Contributed by Adam Charlton


Source: www.attendtheway.com Attend The Way. License: All Rights Reserved.

Raw Lily is a new e-commerce store based in Hong Kong, offering the highest quality wellness products. We were asked by the founder of Raw Lily to position and rebrand the wellness e-commerce business.

We chose Recoleta as brand font for its uniquely warm and playful character. It’s a typeface that doesn’t take itself too seriously. A ‘playful serif’! Recoleta was complemented with Mabry for body copy.

Source: www.attendtheway.com Attend The Way. License: All Rights Reserved.


Source: www.attendtheway.com Attend The Way. License: All Rights Reserved.


Source: www.attendtheway.com Attend The Way. License: All Rights Reserved.


Source: www.attendtheway.com Attend The Way. License: All Rights Reserved.


Source: www.attendtheway.com Attend The Way. License: All Rights Reserved.

This post was originally published at Fonts In Use

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