Dry January T-shirt

Contributed by Aaron Aebi


Photo: Aaron Aebi. License: All Rights Reserved.

Dry January is an annual initiative that encourages people to take a month-long break from alcohol and start the year alcohol-free. The T-shirt design picks up on the campaign’s “Try Dry” theme, turning the idea of 31 days without alcohol into a simple, playful graphic.

The motif on the chest counts the days of January using familiar tally marks. With a wink, the final stroke breaks out of the system and turns into a smiley – marking the end of the month on a cheerful note.

Photo: Aaron Aebi. License: All Rights Reserved.

This post was originally published at Fonts In Use

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