


The rebranding of the Voelkel Foundation marked a symbolic transition from VOX Artis, coinciding with its 25th anniversary. Our role was to design a sophisticated, understated identity reflecting the Foundation's curatorial ethos – one rooted in art, education, architecture, and cultural engagement.
We developed a visual identity system including a logo, color system, brandbook, Webflow-based website, social templates, and supervised print production. The typography pairs Suisse Int’l’s quiet precision with the refined elegance of Aimé – together, they carry the identity’s core tension: contemporary clarity alongside a sense of timeless cultural weight. Much like the identity itself, inspired by the idea of a passe-partout, the design frames rather than dominates – just as the Foundation unites the diverse initiatives of the Voelkel family while staying quietly in the background.
This project was about more than design – it was about creating space for values to speak.




