Rundgang Armgartstraße 2024

Published April 18, 2024
Contributed by Finn Reduhn


Katharine Watzlawick, Finn Reduhn. License: All Rights Reserved.



The things we do, the stories we tell: Visual identity for Rundgang Armgartstraße 2024, HAW Hamburg, the annual exhibition showcasing student works and projects from the fields of fashion design, textile design, costume design, design theory, and art courses.

A seemingly endless list of words represents all the actions that flow into the creative process of students at Campus Armgartstraße. The visuals stem from a close reading of texts from Meander, Spiral, Explode: Design and Pattern in Narrative by Jane Alison proposing different, non-linear narratives.

Typeset in Split Flap (in Regular, Compressed and Extended) by Lorenz Fackler of Joint Venture (Hamburg, Germany) for headlines and Gerstner-Programm FSL (in Regular and Medium) by Forgotten Shapes (Leipzig, Germany) for running text

Design by Katharine Watzlawick and Finn Reduhn.




Katharine Watzlawick, Finn Reduhn. License: All Rights Reserved.


Katharine Watzlawick, Finn Reduhn. License: All Rights Reserved.


Katharine Watzlawick, Finn Reduhn. License: All Rights Reserved.


Katharine Watzlawick, Finn Reduhn. License: All Rights Reserved.


Katharine Watzlawick, Finn Reduhn. License: All Rights Reserved.

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