OC Ouwens Casserly
Source: identitymarketing.com.au License: All Rights Reserved.
RT Rondelle in use for OC’s new identity designed by Identity Marketing.
OC is one of South Australia’s leading names in real estate. The co-founders Alex Ouwens and Nathan Casserly joined forces with Identity Marketing Agency to strenghten the brand's presence. The scope of this project covers just about everything, from branding and identity, to property marketing, website design and development and more.
From Identity Marketing;
Working alongside Identity Marketing, OC sought to take everything recognisable about the existing brand and refine it into something sharper and more sophisticated, with a hint of playfulness. Smaller decisions like reinterpreting their iconic orange and expanding around the “Let's Make It Happen” tagline sat alongside more significant ones: contrasting serif and sans-serif fonts, bold new layouts, and a new brand voice. All carefully considered to elevate the brand for the next decade. Stronger, bolder, and ready for the future.
Source: identitymarketing.com.au License: All Rights Reserved.
Source: identitymarketing.com.au License: All Rights Reserved.
Source: identitymarketing.com.au License: All Rights Reserved.
Source: identitymarketing.com.au License: All Rights Reserved.
Source: identitymarketing.com.au Identity Marketing Agency. License: All Rights Reserved.
This post was originally published at Fonts In Use