Orange Squash is used together with a yet unidentified sans for the brand identity of Loaves ’n’ Doughs. From design studio Kellie Lynn Media:
Loaves ’n’ Doughs is a micro bakery in Meridian, Idaho that specializes in crafting artisanal sourdough bread and naturally leavened baked goods.
The scope of this intensive was to create a visual brand for labels and social media. The goal was to create a brand that stands out against the other sourdough micro bakeries and establish a brand vibe in-alignment with her lifestyle. Custom illustrations and typography brought this brand to life.
Bellasmith Script is shown in the style guide alongside Orange Squash and the yet unidentifed sans, but it doesn’t appear in any of the shown applications.