

A designer’s discovery: when Mary Sanche, Senior Graphic Designer at the Royal Tyrrell Museum of Paleontology, was searching for the perfect typeface for the museum’s new First Life exhibit, she had an instant connection with Aldero, describing it as “everything I was looking for!! Love at first sight…”. The resulting permanent gallery, The Origin of Biodiversity in Drumheller, Alberta, focuses on the complex evolutionary timeline of early animal life on Earth.
Beyond initial attraction, Aldero proved to be a practical foundation for the project. Sanche noted that the font “acted as a guide for a lot of our design decisions.” Its robust, clear nature was essential for the exhibit environment, where the main title was even "made into powder-coated aluminum letters" for durability and visual impact.
Aldero is utilized across all exhibit media—from the dimensional titles to small-print body text—to ensure a clear, cohesive, and accessible museum experience. The typeface is available from R9 Type+Design.




