Erha is “the world's first functional beverage infusing super herbs and powerful nutraceuticals, proven to optimize wellness for a healthy, vibrant life.”
Graphic design and creative direction by Morgan Light, who comments:
I imagined a future where wellness is explored like space: curious, bold, beautifully designed. That’s why we chose aluminum—recyclable, futuristic, and striking on shelf. We pictured the can not just on Earth, but in orbit—floating between ancient ritual and tomorrow’s discovery. Wordmark created using DaVinci using custom characters. 3D by Marcio Flausino, Saxon Campbell and yours truly. Sound by Giovanni Dubini. Website development by Kevin Cabano. Photographs by Ryan Duffin with props by Julia Rose..