This is How We Denver video
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This tourism campaign video for Denver, Colorado, showcases various activities one can do in that city, and features some crazy, constantly-animated typography to boot. The campaign’s name is a riff on “This is How We Do It”, a song by Montell Jordan that this video uses.
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“Serious Fun” ft. BN Zipline and Yorkmade
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“Hardcore Groovin” ft. Evogria Italic and an unidentified script with similarities to Neisya and LHF Chicago Script
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The script morphs into Genty.
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“Casually Refined” ft. more Evogria Italic and BN Giggle
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The words stay the same while the fonts change to Yorkmade and MN Latin.
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“Extreme Relaxation” ft. Piepie and Broone
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“Extreme” then changes into Antípoda Black Extended.
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"Extreme" eventually goes back to Piepie, while "relaxation" shifts to what looks like a softened Roylands Font Duo Script (with a modified l.)
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“This Is How We Denver” ft. Antípoda and Violeta Jardinera.
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“How We Denver” then morphs into BN Binder, with adjustments to W and N.
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“How We Denver” morphs a third time afterwards, this time into all-lowercase Genty.
This post was originally published at Fonts In Use