Demel Special Edition packaging
K.u.K. Hofzuckerbäcker Ch. Demel's Söhne GmbH. License: All Rights Reserved.
Ch. Demel’s Söhne is a K.u.K. Hofzuckerbäckerei (royally appointed patisserie) in the heart of Vienna. A cultural and culinary institution, the traditional coffee house has been tempting locals and travellers alike since being founded in 1786.
As part of a wider initiative to rebrand, a limited edition range of Christmas products were created for Demel’s 2021 holiday season. They were inspired by Viennese architecture and combined bold modernity with notes of old-world charm.
All products were photographed (by Medium Large Studio) as part of a hyper-stylised seasonal campaign, featuring many traditional baking utensils, as well as other objects, found throughout the historic Demel building.
Find more information and images on my portfolio website.
K.u.K. Hofzuckerbäcker Ch. Demel's Söhne GmbH. License: All Rights Reserved.
K.u.K. Hofzuckerbäcker Ch. Demel's Söhne GmbH. License: All Rights Reserved.
K.u.K. Hofzuckerbäcker Ch. Demel's Söhne GmbH. License: All Rights Reserved.
K.u.K. Hofzuckerbäcker Ch. Demel's Söhne GmbH. License: All Rights Reserved.
K.u.K. Hofzuckerbäcker Ch. Demel's Söhne GmbH. License: All Rights Reserved.
This post was originally published at Fonts In Use