Chico e o Mar visual identity

Contributed by Lucas D'Ascenção


Lucas D’Ascenção. License: All Rights Reserved.

Chico e o Mar is a band from Belo Horizonte, Brazil, formed in 2018. The band’s music style blends US indie and Brazilian pop, resulting in an authentic and powerful sound.

The band’s first album was a vibrant and cohesive work that captured the youthful excitement of its time. It was inspired by the world of skateboarding and its accompanying ephemera prints, which were popular in the 90s in the counter-culture scene.

The use of photographic thresholds, collages, stickers, hand lettering, and a limited color palette were all essential tools for this project. Alongside Jean-Luc, a bold grotesque typeface, and Neue Haas Grotesk, a versatile sans serif, we established a potent and playful aura for the band’s visual identity.

Lucas D’Ascenção. License: All Rights Reserved.


Lucas D’Ascenção. License: All Rights Reserved.


Lucas D’Ascenção. License: All Rights Reserved.


Lucas D’Ascenção. License: All Rights Reserved.


Lucas D’Ascenção. License: All Rights Reserved.


Lucas D’Ascenção. License: All Rights Reserved.

This post was originally published at Fonts In Use

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