



“There are no seasons, no rush, no trends - only the natural rhythm of making things that feel true,” the founder told us. Drawn to the deep resonance of human presence and imperfection, we arrived at the name for a “meaningful things store”: Zoia’s Fingers.
The identity had to accompany the carefully made objects, delicate yet playful across its range of applications. We keep our fingers crossed for Zoia, and for all her thoughts, gestures, and feels.
The logo is composed of Eyja, and short copy is set in Herbik. Both are available from Counter Forms. On the website, type is set in Libre Franklin from Impallari Type.





