Peridot is used for the identity of Athens-based eyewear brand Universe 25. From the designers of Paperlocs:
Straightforward and timeless, the logotype for U25 isn't just static, it moves like the eye itself.
Inspired by saccades, the tiny jumps our vision makes to stitch fragments into a complete image. A path in constant motion, just like the way we see.
Branding language is extended with visuals that were born from the light itself. Cyanotype captures vision through the pure imprint of sunlight. Every shade, every form reflects a dialogue between clarity and shadow, between perception and presence. […]
Digital printing combined with clear ink on Inspira Nero and Inspira Bianco at MACART.