PumpKin

Contributed by Maxime Gau


Source: pumpforourkin.com License: All Rights Reserved.

PumpKin is a science-backed research initiative developing tools to preserve and evaluate breastmilk, supporting parents navigating pumping and storage.

Their typography-forward identity, set in Sprig, supports a mission focused on preserving the nutritional quality of stored breastmilk and improving access to data, education, and feeding outcomes.

The brand uses Planc​​​​​​​ as a secondary typeface for small body copy and navigation.

Source: pumpforourkin.com License: All Rights Reserved.


Source: pumpforourkin.com License: All Rights Reserved.


Source: pumpforourkin.com License: All Rights Reserved.


Source: pumpforourkin.com License: All Rights Reserved.


Source: pumpforourkin.com License: All Rights Reserved.


Source: pumpforourkin.com License: All Rights Reserved.


Source: pumpforourkin.com License: All Rights Reserved.


Source: pumpforourkin.com License: All Rights Reserved.


Source: pumpforourkin.com License: All Rights Reserved.

This post was originally published at Fonts In Use

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