


Billards was drawn by John Theodore and added to the Photo-Lettering catalog in 1970. A year later, its “C” style – open letterforms with SW shadow – was chosen for the cover of an easy listening album by the Mystic Mood Orchestra. The thin sans is ITC Avant Garde Gothic, another 1970 release, used with alternates.

Theodore Billards as presented in PLINC’s Art Deco booklet (Alphabet Directions No. 11) from 1970