



Innerprise is a growth partner for founders, run by Dieuwke van Woensel in Rotterdam. We gave the practice a new name, a strategy, a voice, a hand-drawn identity and a website. Headlines run in the lively Bricolage Grotesque Condensed. Newsreader, a bookish serif, sets the body copy. KD Nothing You Could Do is the handwriting face for margin notes, the editor of the brand. The textures stay rough and the margins wide, so every page reads like a desk mid-project, the same imperfection the ballpoint illustrations argue for.
