Geo-Reise travel agency, Berlin

Contributed by Florian Hardwig


Source: maps.app.goo.gl Google Street View, Nov. 2022. License: All Rights Reserved.

Geo-Reise is a travel agency established in 1979. The sign at the office on Martin-Luther-Straße in Berlin-Schöneberg uses a typeface named Vassar. Judging from the weathered vinyl letters, it might date back all the way to the founding of the company. Vassar is an apt choice: its bulbous letterforms look a little as if they have been projected onto a globe, reflecting the logo motif. The logo also appears on the Geo-Reise website – which is largely unchanged since 2002.

Source: maps.app.goo.gl Google Street View, Nov. 2022. License: All Rights Reserved.

This post was originally published at Fonts In Use

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