Extrait de Lure essential oil bottles
Photo by Cédric Gatillon / Label design by Anton Moglia. License: All Rights Reserved.
The Rencontres de Lure is an annual gathering held in the village of Lurs, in the French Alpes-de-Haute-Provence department, bringing together typographers, graphic designers, and lettering artists for a week of talks, workshops, and typographic culture. Founded in 1952 by Maximilien Vox, it remains one of the most intimate and inspiring events in the European type scene.
For the 72nd edition (2024), I had the pleasure of designing labels for small bottles of organic Lavandin essential oil; a scented souvenir with a typographic touch, so attendees could carry a piece of that remarkable week with them.
The oil comes from Bleu Provence distillery, and each label sits on a deep blue glass bottle; an elegant, almost medicinal object that called for something both refined and warm. The design pairs Le Cygne as the display typeface with Fraunces used in both roman and italic, for the body and secondary information.
Photo: Anton Moglia. Label design by Anton Moglia. License: All Rights Reserved.
Photo by Cédric Gatillon. License: All Rights Reserved.
Photo by Cédric Gatillon. License: All Rights Reserved.
Photo by Cédric Gatillon. License: All Rights Reserved.
This post was originally published at Fonts In Use