Eugenie

Contributed by Meg


Scorpion Rose Studio. License: All Rights Reserved.

We partnered with boutique Eugenie to develop a brand look and feel centered around the vision of founder Eugenie Detroit: a new destination where every generation can shop timeless staples from stylish and sustainable brands. Named after the founder’s great-aunt, the brand icon inspiration came from a feather Eugenie's husband sported in an old photo.

We created an identity system that spanned across stationery, social media, and packaging. We then created a comprehensive set of brand guidelines that was passed along to (Estudio) Buena Suerte for the website design and development.

Scorpion Rose Studio. License: All Rights Reserved.


Scorpion Rose Studio. License: All Rights Reserved.


Scorpion Rose Studio. License: All Rights Reserved.


Scorpion Rose Studio. License: All Rights Reserved.


Scorpion Rose Studio. License: All Rights Reserved.


Scorpion Rose Studio. License: All Rights Reserved.

This post was originally published at Fonts In Use

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