Dürkopp advertisment
Photo: Milan Braun. License: All Rights Reserved.
An advertisement page in an old German book titled Universal Radsport-Karte, published around 1905 by Verlag von Theod. Thomas in Leipzig.
The book includes maps for bicycle tours in Saxony. Dürkopp was a producer of sewing machines, bicycles, motorcycles and cars, founded in 1867 in Bielefeld. The company still exists today under the name Dürkopp Adler.
I found it during the “museum night” in the geoscientific map collection by the University of Leipzig.
While the Dürkopp logo is custom, the wide slab serif with horizontal contrast is a French Antique Extended, probably Breite Italienne from Schelter & Giesecke in Leipzig. The heavyweights at the bottom are (versions of) Zeitungs-Grotesque and Fette Bauersche Antiqua. The last line combines Romanisch halbfett with what looks like Moderne Steinschrift and a condensed roman, possibly Schelter & Giesecke’s Moderne schmale halbfette Antiqua.
This post was originally published at Fonts In Use