Bolt homepage
Gamay serves as the brand typeface for Bolt and Plenty.
Bolt is a Belgian supplier of green and locally sourced energy. In 2025, the company launched their new cooperative, Plenty. On this occasion, Bolt commissioned design studio WeWantMore from Antwerp with a new visual identity that encompasses both enterprises.
The clear-cut sans by Darden Studio plays a center role in it: Gamay is often used in all caps from one of its bolder weights, for example in billboards and online campaigns. On the two websites, boltenergie.be and plenty.be, it features in various styles, from the Book Italic to the ExtraBold. Gamay makes for impactful headlines as well as for crisp body text, and looks good in both the French and Flemish language versions. It’s supported by italic styles from Dave Rowland’s Gelica.
“Know where your electricity is coming from”
Video ad for the Plenty cooperative
Selection of social media posts by Plenty
Flemish version of the Plenty website
French version of the Plenty website