“Smirnoff...the light drink that’s heavy” ad

Contributed by Herb Lubalin Study Center


Source: books.google.com License: All Rights Reserved.

Advertisement for Smirnoff vodka, published in the October 14, 1971 issue of Jet magazine. The headline is set in ITC Bernase with the small print set in Optima Italic.

This post was originally published at Fonts In Use

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